Posts Tagged ‘ things that might be wrong with our literary culture ’

I Don’t Care How Much it Fucking Cost, That Tracksuit Makes you Look Like a Chav.

My whole world at the moment is about marketing. Against my will, it’s become increasingly important to my job and my life. Sales figures, profit margins, the whole lot. I know I might have been pretty critical of the way independent publishers don’t use marketing to their advantage, but the more I learn about it [ READ MORE ]

Anti-Saturation: Are Independents Their Own Worst Enemy?

I’m in the kitchen at the café, scraping the detritus of some asshole customer’s food into the bin and the radio starts playing that song I can’t stand. I suddenly can’t tell what I hate more: the fact that I just stuck my finger into a pile of half-eaten and probably now disease-carrying scrambled eggs, [ READ MORE ]

Hey There, Blimpy Boy!

Sam Cooney republished an article he wrote for Bookseller+Publisher about, well, the relationship between booksellers and publishers – and how this relationship is changing as publishers embark on direct-sales ventures, which, I guess, have the potential to undermine the traditional business models of booksellers. On the surface it seems like a superfluous debate, when compared [ READ MORE ]

M@#$eting

I’ve been reading about marketing recently, because I joined the committee of Wet Ink magazine as Marketing Dude, and understanding what marketing means does not come as naturally to me as understanding how to edit a manuscript does. This seems to be a common sentiment in the small-press sector: there is an immense amount of production [ READ MORE ]

Prizes Ain’t Prizes

Sam Cooney has an article about literary awards in the current issue of Voiceworks, and the critical take on such a holy grail inspired me to continue the conversation. I’ve touched on manuscript awards once before, and am regularly vocal, to people who ask, against wholesale acceptance of prizes as a wonderful and highly sought [ READ MORE ]

Resource Sharing

I figure a lot of people could save a lot of time if they weren’t rebuilding the wheel each time they wanted to get something rolling. For example, I have been contracted to build on the existing bookshop relationships for Breakdown Press and the process involved harvesting email and phone contacts of Australian bookshops. It was [ READ MORE ]

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