TINA was on this weekend. TINA, or This is Not Art, is a festival for independent, emerging and experimental art, based in Newcastle, New South Wales. The festival is made up of other festivals, of which I am most closely involved with National Young Writers’ Festival (NYWF).

What happens at NYWF is a whole bunch of writers, editors, illustrators, publishers, and anyone else you can think of who’s involved with writing and publishing, converge on the sleepy working-class town of Newcastle and talk about things they do. Very interesting for people who do similar things, but not so interesting for most of the town.

This was my fifth or sixth TINA, and each year I still come away feeling over-stimulated, under slept and over pickled. Usually I can’t string a thought together for days after the festival, and wallow instead in what is colloquially known as the TINA blues.

This year I’m going to blog about some of the half-formed ideas I came back with, starting with a conclusion about Facebook you have perhaps already reached and disregarded. I’ll tag them with Various and Miscellaneous Ill-formed Thoughts From TiNA.

This pearler about Facebook didn’t come directly from TINA, but from reading a sort of personal expose of Mark Zuckerberg in The New Yorker on the plane.

According to the article, Zuckerberg’s motives and ambitions are noble: to make the world a more open, honest and transparent place. I don’t buy it – it all sounds a bit like spin, especially now I understand that Facebook users’ openness about their identity and interests is fundamental to Facebook’s business model. This openness is what makes our personal information so valuable to marketers and advertisers.

And this exchange, between a fellow Harvard student when Zuckerberg was establishing Harvard Connect, the precursor to Facebook, doesn’t give me confidence he’s in this for other people’s good:

So I’m going to pull back some way from using the site: I’m no Tyler Durden, but I’m not comfortable with my personal information being sold to unscrupulous advertisers.

How do you feel about all this? Am I being paranoid or precious?

I shook hands with Julia Gillard yesterday morning, and then wound up on the telly about it. She made a rousing speech, praising the values of hard work and education, and I came away feeling really inspired by it all.

Like me, Julia was raised in a working class family in Adelaide, where she became inspired to do something good in the world, and then, unlike me, she went and became Prime Minister. All because she shares the belief that each of us has a duty to each other to be our best, and to contribute some improvement to the world before we die.

At least, that’s the reverie I fell into as I swooned and gave her my card, nervously avoiding the bodyguard who had just inspected it with what I later became certain were ASIO-issue x-ray or maybe just photo-recording spectacles, and then I went back to work and came home and saw my mug on the telly and figured I better ride this wave of thought, and pulled out this little doozy that I’ve been nursing for a week or two. It is now a love letter to Julia.

Dear Julia,

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Independence. Independent publishing house. Indie. Indie rock. Independent record label.

All of these except for the first are relatively easy to identify with, in a cultural sense. It is easier to identify something that has been labelled ‘independent’ than it is to define what independence really means, especially when you say or write independent too many times – like the word ‘spaghetti’, or ‘bowl’, if you look at it for too long you go cross-eyed, and you begin to wonder how these combinations of symbols came to mean something as specific as ‘a kind of pasta of Italian origin, made from wheat flour, in long, thin, solid strips or tubes, and cooked by boiling’ and ‘a rather deep, round dish or basin, used chiefly for holding liquids, food, etc’.

Bowls are great for cereal!

Being independent is so hot. Being into independent art, literature and music seems to imply that you know of an alternative source, like a really good drug dealer, who supplies you with gear that common people can’t score. It’s true that a bag of weed still costs twenty-five bucks after all these years, but ‘independent’ art carries the misguided connotation that it also somehow exists outside of market pressures that warp commercial art, literature and music into the generic pop that makes us vomit a bit in our mouths when we like anything that more than five of our friends like.

When I started at Wakefield all those moons ago, their curiously mixed-economy style of publishing was confusing. They get a few government grants, they do a bit of partner publishing, a bit of corporate publishing, they ran a distro for a while, and they trade international rights with publishers of all persuasions and structures. They also publish a variety of mass-market DIY gastronomy slash ‘gastro memoir’ that is remarkably successful in the trade. They do this to support their investment in novels, poetry collections and obscure South Australiana.

At the time I latched onto the idea that independent literature was defined primarily by the absence of financial backing from large conglomerates. Yet, a quick look around at what is generally considered to be ‘indie’ lit reveals that most of these operations are supported by something, other than the market: the good will of a benefactor, government funding, or a university. So as I think it out now I realise true independence is the reliance on consumers making the choice to buy your product.

My misconception has to do with ‘indie’ bastardising the meaning of ‘independence’. ‘Indie’ is a trend – something that people toss around willy nilly, slapping on anything that seems vaguely removed from the mainstream, without due consideration of how it’s actually financed. ‘Independence’ is a timeless value. Lit journals funded at ‘arms length’ by Australia Council are not independent – they are dependent on the government, a dependence we felt was threatened when, under Howard, severe funding cuts swept the sector, leaving Mark Davis to suggest it was a silent campaign to cripple dissenting opinion. Try to not let that happen again, if that’s cool.

A silver lining of that period might be that it seemed to spurn on a bunch of truly independent ventures – Wet Ink, The Lifted Brow, Torpedo, aduki and Vignette Press are examples that come to mind – fiercely anti-welfare and determined to reach audiences through sheer leg work, they inspire me because they’ve chosen to think of innovative ways to get their product out there.

Marketing to general readers, or directly to small, self-sustaining niches, is integral to the business models of these operations, and advances in communication technology are providing the means to answer the question: ‘Where is the market, and how do we get the value of our product in its way?’

But our cultural definition of ‘independence’ continues to inhibit innovation in these important areas of the sector. SPUNC are trying to rejuvenate innovation, and Australia Council are behind them, but the sector needs more. We need to change our definition of ‘independence’. Imagine, say, a parallel universe where the small-press operators put the stipend of a part-time marketing person on their credit card along with their printer bill, which is not uncommon, such is the belief in the value of this work that people go in for personal debt to fund it.

There are other ways to affect this shift in the mindset of the industry, such as a massive injection of capital tied to marketing, publicity and sales campaigns for small presses, and serious audience-development research and training. This would show small-press operators that it’s worth investing in commercial innovation. Split Literature Board funding 50/50 instead of funding the production of more manuscripts than we really don’t know how to sell.

The shift could also be nudged along by facilitating pro bono partnerships between the corporate sector and the independent-publishing sector, such as Australian Business Arts Foundation are doing in the high operatic arts sector.

With enough money, companies like Coca-Cola Amatil can convince people that drinking lots of acidic, sugary water will make them float around in really fun bubbles. Think of the social benefits of merely doubling the scant budget of a small press, so that they might propel their product into a self-sustaining market orbit. Facilitating communication through literature offers people a private communion with ideas that is unsurpassed by any other medium: it affords us the time and space to consider ideas on our own terms, to learn in the comfort of our own headspace.

This is why I’m so passionate about facilitating the written expression of others. Your speech reminded me of that, when you mentioned that hard work and education are the key to a truly progressive and productive society. An ongoing engagement with literature from an early age constitutes the finest education a person could ever hope for or need. Being literate in literature gives us access to a lifelong education, as we seek out the experiences of others to develop love and compassion through understanding our myriad differences.

Facilitating this provides me with hope that shit won’t get worse, at least.

It was a genuine pleasure to meet you briefly. Seriously, hit me up if you need to know anything about semi colons or en rules or ellipses or whatever.

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Love,
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Ryan
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PS You might already be familiar with this clip. I was reminded of it today when my friend said she wants to have your babies. Thing is, you’re both woman, which is why I was reminded of this clip. It doesn’t transpose exactly, but I’m sure you’ll catch my gist.
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In the same week that I gored myself, I accepted a job offer from Wakefield Press. I’m visiting Brisbane for Christmas, then I’ll be heading to Adelaide to resume a seat at my old desk, to make books full time again. I won’t be needing any presents this year.

This may come as a surprise to many of my friends and colleagues in Melbourne, but it’s been on my mind and in the works for a couple of months. I’m looking forward to seeing old friends and working with the wonderful people at Wakefield. I’m looking forward to having an occupation again.

For seven months after Voiceworks I drove aimlessly around Queensland in my campervan, Delilah. For the last five months in Melbourne I have found it difficult to shake my holiday habits – in particular my tendency to start the day by sitting down with a computer and/or a book and chasing miscellaneous ideas down rabbit holes, which is fun, but not conducive to gainful employment or paying the bills or saving the world.

A lot of these ideas have related to agency and social entrepreneurship, as I have dallied with the idea of starting up a literary agency. The loftiness of this ambition has dawned on me only recently – along with the fact I am wildly under qualified. So I’ve deferred these aspirations for the short term. I will spend the next couple of years gaining experience of other areas in the industry – rights and contract management, hopefully. I will knuckle down and get to New York, where I hope to gain a placement with an agency – as a reading assistant or general work-experience lacky.

Wakefield, blessedly, are aware of my long-term ambitions. They always have been, even as I fumble about figuring out exactly what they are. When they originally employed me as a typesetter, they knew about and supported my aspirations to work as an editor. I took manuscripts home to work on in my spare time, and gradually worked up to the point where I was typesetting half the time, and editing the rest of the time, or thereabouts. I will do the same again.

Because this work aligns so perfectly with my own work, I don’t baulk at working overtime to advance my skills and experience. So I’ll continue to work with the writers I have been building relationships with, to the extent that I can in my spare time or within my new in-house capacity. I hope to bring my new networks and experience into this equation.

This decision also has ramifications for this blog: the new focus in my life will inevitably be reflected here. It’s early yet, but I have plans to move this away from a blog where I ‘empty my thoughts … on literary culture, philosophy and interesting things that happen’, and develop a focus on my exploits going into bat for young writers, as a book editor, aspiring agent and location-independent social entrepreneur.

Wakefield Press are incredibly supportive employers – such that Michael and Stephanie, as well as various members of the long-term staff have continued to be inspirational mentors and friends during my years at Voiceworks. I look forward to upholding their motto: ‘We love good stories and make beautiful books.’

I’ll be having short-notice farewell drinks at Prudence this Friday, from 5pm if you want to come.

I emailed a couple of Melbourne agencies this week, chasing work experience. I got two hits back, one from Curtis Brown telling me they don’t take work-experience kids. I’ve canvassed this way before, when I was getting into production in Adelaide, and the pattern was much the same.

I expected one response to be straight and to the point, perhaps pointing out an error¹, one to be in-depth and thoughtful response², and then silence³.

I heard back at length from Jean Briggs, who threw me a welcome spanner to get me thinking. She advised against literary agency – for young and emerging Australian writers in particular – because it is simply unsustainable, and suggested I consider other ways to promote Australian writing – other forms of agency. Publishers go by an unspoken previous-book-contract requirement, and I’d be collecting approximately 15% of royalties, which are between 7 and 10%, on sales of maybe 2000 on average⁴.

She suggested I would be better off providing other services to develop writers, and then pass them on to agents.

Another reason she suggested it would be prohibitively difficult to set up such a literary agency⁵ is that I’ll need to prove to writers that I have publishing contacts and demonstrated previous contracts signed. George Dunford has pointed this out to me many times before.

I’m less concerned about this, as working on Voiceworks brought me into contact with plenty of writers with manuscripts ready to be shopped around – many of them sympathetic to the difficulties of forging these relationships, so willing to take on an ally of any sort of limited experience.

I do lack publisher relationships though. Jean echoed my concern that this business of moving into agency with my experience is going to be riddled with catch-22 problems that I’ll need to solve: agents won’t take on authors without existing book deals, and publishers won’t consider manuscripts for book deals without trusted agency representation; authors won’t consider agents without contacts and contracts, and agents won’t consider authors without contacts and contracts.

For now all I can do is go with the advice I got from Zoe Dattner at SPUNC: to get a cache of writers together before fronting up to publishers.

Still, when I think of the combination of those figures and the catch-22s, my mind boggles and I wonder if this whole idea isn’t going to wind up a pipe dream.

But I’ve been reading the blog of a young entrepreneur from Boston who made a salient point that buoyed me: ‘When you’re searching for ideas for a startup, remember to look for things you love and problems that relate to them. Solve those problems.’

I will try to solve these chicken/egg problems that I was fortunately reminded of early in this endeavour, and I will stray as far as I need to from my original idea of ‘literary agency’ to achieve my goals to develop, promote and advocate for emerging Australian literature. Jean has offered to speak with me about alternative ways to achieve these goals – for a nominal fee, she tactfully added (a lesson in sustainability through diplomacy that I have gladly taken away also).

The beauty of this for me right now is that this doesn’t need to be the spanner that I could have taken it as. Jean has kindly and reasonably advised me against a particular type of agency I have been considering: selling manuscripts. My definition of agency is broad enough to encompass anything that constitutes me being involved with the development, promotion and advocacy of young, emerging Australian writers.

Another concept of agency came to mind recently, but I need to delve into it further before reporting here. For now I have a question to pose: to what extent does the small-press sector suffer from prohibitively expensive sales data, collected and distributed to member organisations by Nielsen Bookscan?

UPDATE: My response expectations have been exceeded today, with the rest of the agencies getting back to me, politely advising that they don’t take work-experience kids.

1. which happened
2. which happened
3. which also happened
4. the first figure is Jean’s, the last two are my partially informed speculations
5. the young, emerging and Australian qualifications are important

I just found these two grouse websites, Brazen Careerist and Location Independent Professionals. I’ve been thinking of mobilising Paine Management for some time, and it’s been great to bump into a bunch of like-minded souls: people who want to be financially (and locationally?) independent. Each of them have great blogs – in fact, Brazen Careerist has many, somehow linked to members’ sites.

I even found a post called ‘Putting Together A Portable Office That You Can Take With You Anywhere You Go In The World’.

The first time I thought of myself as the sort of guy who might use a portable office was when I was interviewed by David Prater for Cordite. He described the man bag I carried at the time as a ‘portmanteau’. I’m pretty sure Orwell’s listless Gordon uses a ‘portmanteau’ in Keep the Aspidistra Flying as well.

What I’m talking about is not a ‘portmanteau’. It’s just a portable office. I always thought ‘portmanteau’ meant, specifically, ‘portable office’. It doesn’t.

But the thing with Gordon would be the second time I bumped into the notion.

It’s difficult to articulate how excited it makes me when I discover  whole groups of disparate people doing similar things with their life that I’d like to do. When it gets as specific as building a portable office, it gets kind of boggling.

Combine all this with my principle of Three Degrees of Uncoordination and a decision pops out: I’m going to create a portable office. If I do, I might need to do what this guy (presumably) did, and ditch all my stuff. Getting rid of my books is proving to require a few more than three collisions of colluding ideas, however.

I had started creating something other than a portmanteau before I found these websites, and I had begun to break it down into items I would be able to transport with me, and items I would need to buy at each location. Ideally I could have a bike wherever I go, but transporting one each time I move is simply impracticle, so that’s an item I’d need to have in my ‘Purchase Onsite’ category. Bike pants, on the other hand, would go in the ‘Transport’ category, of course.

I bought a mini stapler today, to replace my clunker, which had run out of staples anyway.

Now I will never be late again!

I’m excited about Brazen Careerist because, as a testimonial run from FastCompany said, they ‘decided to turn existing traditional online career management tools on their ear’ by merging the best of Twitter, Facebook and LinkedIn, in a way that might practically advance your career. Basically it seems like a fun version of LinkedIn, which is a weird schmoozy site of the most boring variety, until you have hundreds in your network, which is not where you’re going to be if you’re interested in things like Brazen Careerist. A good stopgap, then, between Facebook and Linked in, via Twitter.

As you read and write around the site, your updates and comments are published in your personal feed, which is called Ideas. In the tab next to that you have your resume, so that if people like what you’re thinking, they might check out your resume to see if you’re good for a job they know about, or an opportunity coming up. That’s how I imagine the site to work, anyway – I’m still new to it.

I never cease to be amazed by what I find on the internet created by like-minded young people.

I’ve set up my profile on Brazen Careerist¹ and joined the Ning group for Location Independent Professionals, the Clubhouse. If you’re in Melbourne and this sounds like your sort of thing, it’d be great to see you there because I feel like the real value of these new mediums is found when they intersect somewhat with your physical world.

1. which, although it’s irrelevant, my fingers insist on typing as Brazeen Carerist – watch out for that one!